Expanding Your Horizons – Developing Business in New Markets

Recent research by Snow Valley and Royal Mail suggests that retailers with an online presence may not be making the most of sales internationally. We’d tend to agree.

Adding new markets rather than new channels is definitely a great way to expand your current offerings. Sales outside the UK could be big business so long as you choose your strategy well. There are 10 simple suggestions within the Snow Valley report worth a read. In addition it’s worth doing the research on your existing database to see where your current customers are already shopping from, then you’ll already know where to start!

www.InternetRetailing.net also has a digested version of the report as part of a recent article.

Posted by: Robert Blair